Testing Dupes – ABH Brow Wiz vs NYX Micro Brow Pencil

At the beginning of November, I realized I was at the very end of my Anastasia Beverly Hills Brow Wiz. I had only owned the Brow Wiz for 6 months and was using another brow product simultaneously, so I was shocked that I had finished it up so quickly. I absolutely love the Brow Wiz – it’s the easiest brow product I’ve used thus far. However, I think it’s quite expensive for how long it lasted me, and I felt like I could find something just as good at the drugstore.

While doing some research online, I found that the NYX Micro Brow pencil is a widely-known good drugstore dupe for the Brow Wiz, so I decided to give it a try. I purchased the ABH Brow Wiz from Sephora, and the NYX Micro Brow from Shoppers Drug Mart, but you can also find it the Micro Brow at standalone NYX stores.

I have to apologize in advance – in my photos you’ll barely be able to see the actual brow product of the ABH Brow Wiz, because there was only a little nub left before I realized I couldn’t twist it up any longer. If I had known I was nearing the end of the pencil, I would have saved more of the product for photos so you can more easily compare the look of the pencils.

The product information was very interesting to me: both pencils are made in South Korea (NYX’s says Korea, which means South Korea for obvious reasons) and both weigh 0.003 oz. Honestly, at this point it seems there is a very high probability that these brow pencils are likely made in the same factory. Comparing the prices of both products, the ABH Brow Wiz retails at $27 for 0.003 oz, while I purchased the NYX Micro Brow for $13.99 for 0.003 oz. While the Micro Brow is just a little more than half the price of the ABH Brow Wiz, I personally think it’s still a bit expensive for a drugstore brow product.

Trying to capture the product information. They both say ‘Made in Korea’ and 0.003 oz

This is a photo of the packaging of both products side by side. No one can deny that the packaging is exactly the same, as both brow products are skinny, double-ended pencils with the brow pencil on one end and a spoolie for brushing out your brows on the other end. I would say that the ABH Brow Wiz does look a little more expensive, but for me that alone is not enough to justify the price difference.

The packaging of these two brow products look very similar

The one thing I intensely dislike about the packaging of both products is that you can’t tell which side is the spoolie and which side is the brow pencil. When I used the ABH Brow Wiz, I felt like I almost always opened up the spoolie side first when I wanted the brow pencil, and that was annoying. On the Micro Brow, the lid on the spoolie side closes a lot tighter than the brow pencil side – I’m not sure if this is the same on all of the pencils or if it is a defect on my particular pencil, but it makes it easier to tell which side is which. If I pull lightly on the lid and it doesn’t come off, it means it’s the spoolie side.

On the other side of the pencil, you’ll be able to find the spoolie. The spoolies are actually very different; the one included in the NYX pencil is more spiralized and the bristles are more spaced apart, while the one on the ABH has bristles that are a lot closer together. I’ve used both to comb out my brows and I can’t really decide which one I like more. I think that if you have more sparse brow hairs, the ABH one is better because the bristles are denser. On me, they both get the job done just as well as the other.

Top to Bottom: ABH Brow Wiz spoolie and NYX Micro Brow spoolie



Moving on from the packaging, this is what the actual brow product looks like – again, I’m sorry you can’t see the tip of the ABH Brow Wiz! Both are twist-up pencils, which I love because I hate sharpening products. The tips of each product are also quite similar in that they have a fine tip versus the long triangular tip of some other brow pencils like the ABH Brow Definer or the Hourglass Arch Brow Sculpting Pencil

Top to Bottom: ABH Brow Wiz and NYX Micro Brow

I swatched both pencils on my hand to test the texture and pigmentation, and not only do these products look similar, but they also feel very similar. The texture on both are quite stiff and waxy and I had to make quite a few passes to get a pigmented swatch. While this wouldn’t be a good thing in any other type of makeup product, the dryness is good on a brow product otherwise it would be easy to overdraw the brows. I do think that the Brow Wiz has a smoother formula than the Micro Brow, which you can clearly tell in the swatches – the Micro Brow shows up patchier. Side by side, the Micro Brow also pulls slightly more red-toned, even though they are both the darkest shades in each line. I do find that because I typically make short strokes to fill in my brows and not long strokes like these swatches,  the patchiness is not apparent when using it on the brows, and on the face it also hard to tell that is slightly more red. I tried the Brow Wiz on one brow and the Micro Brow on the second brow, and they virtually looked the same.


Overall, these products are really, really similar. Are they exactly the same? No, the spoolie is different I think the ABH Brow Wiz pencil has a smoother formula. However, I do think that they achieve the same results in the end, and at $13.99 for the Micro Brow vs $27 for the Brow Wiz, the Micro Brow is a very good replacement for the Brow Wiz.


-Packaging is the same – both are thin, double-ended pencils
-Net weight is the same
-ABH Brow Wiz is more expensive ($27 vs $13.99)
-ABH Brow Wiz has a smoother, more pigmented formula
-Spoolies are different: The NYX spoolie is more sparse while the ABH spoolie has bristles that are closer together

20 thoughts on “Testing Dupes – ABH Brow Wiz vs NYX Micro Brow Pencil

  1. I really enjoy the Nyx one, I didn’t really think of it as a dupe for the ABH one. I tend to use brow pencil most days, since it’s gives me a natural look and that stiffness makes it easier to control. Have you tried ABH brow definer? I’ve been really loving that one, and I think you get double the amount compared to the brow wiz ❤️

    Liked by 1 person

  2. I’ve never tried ABH Brow Wiz… the only “dupes” I’ve tried were the Maybelline version and the Annabelle one. I found they got used up SO QUICKLY since the pencil is so thin.
    Haha imagine if NYX’s pencil was actually made in NORTH Korea? 😆 I honestly wouldn’t doubt they were made at the same factory. Good to know the NYX is a good dupe! I should try the ABH Brow Wiz one of these days…

    Liked by 1 person

    • So it sounds like all of these size of brow pencils have the same problem, that they wear down too quickly. That’s unfortunate, since I love the thin, precise tip!
      LOL that’s a bizarre thought to have anything being made in North Korea!


  3. Great comparison post! I love these types of posts directly comparing two products! I have the Brow Wiz but haven’t tried it yet. It came in a set and I think it may be too dark for me so I didn’t want to use it in case I wanted to give it to someone. I’ve always heard that the spoolie on the Brow Wiz is really good.

    Liked by 1 person

    • Thanks, girl! I’m trying to do more of these comparison posts because I personally like reading other people’s comparison posts, but it’s hard because I tend to use one of each type of product at a time! (eg one eyeliner, one mascara, one brow product, etc).
      That’s too bad that the Brow Wiz you have isn’t the right colour for you. I would highly recommend trying either of these pencils!


      • Comparison posts are so fun to read! I’m the same as you though, I tend to use one product at a time! I’m actually trying to force myself to stop doing that because I feel like I neglect a lot of my makeup lol.

        Liked by 1 person

  4. I’ve tried both and like both, but the NYX ones pull a bit too warm for my brows. ABH are more neutral/cool tone so they have a better match. I have tried Taupe in the NYX one and that one is definitely more cool tone, but I have to press harder and go over it multiple times to get any payoff. With the ABH, I barely have to add any pressure at all.

    I have the ELF brow pencil, which is a great color match but the pencil is much thicker and I can’t get as precise with it. It’s ok for a quick fill-in job though. I want to try the micro one from Billion Dollar Brows. They sent me some stuff PR a couple years ago. I used up the pencil they sent (liked it quite well), but then they came out with their own micro one. I also like their brow powder.

    I’ve heard ABH has a patent/copyright on their brush spoolies. No idea how true that is though. But it wouldn’t surprise me.


  5. I also remember how annoying it was that I couldn’t tell looking at the micro brow pencil what side was which. Both pencils are pretty similar but I think I still prefer the Brow Wiz after trying it out recently. Why does it have to be $27!? Great review!


  6. Great review! I haven’t tried either of these but for a while I was using L’Oreal’s version which I think is somewhat similar to both of these (at least in design). I liked how it made my brows look but I hated how quickly I’d go through one – at least one a month minimum! I don’t think I could justify paying $27 for the Anastasia one but I’m cheap like that…. 😉

    Liked by 1 person

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